INVU is a global brand under Swiss Eyewear Group, offering modern, stylish eyewear equipped with advanced polarized lens technology. It combines innovation, fashion, and affordability to deliver the best value for quality.

Founded in 2013 in Zurich, Swiss Eyewear Group (SEG) is the first global Swiss company specializing in eyewear production. Its international team of industry experts ensures continuous innovation, keeps up with the latest trends, and maintains the global presence of the INVU brand.

INVU’s ultra-polarized sunglasses provide exceptional visual comfort and enjoy immense popularity—making it one of the best-selling sunglasses brands worldwide, available in over 90 countries.

Swiss Eyewear Group believes that high-quality eyewear should be accessible to everyone. By investing in lens technology and material innovations, INVU offers customers access to the latest optical advancements at a fair and affordable price.